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How To Create High Converting Landing Pages with LeadPages

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When it comes to creating impactful landing pages, Leadpages is a powerful software that offers numerous advantages. In this article, we will walk you through the process of creating a landing page using Leadpages, highlighting its unique features and customization options. Whether you’re aiming to generate leads, make sales, or promote an event, Leadpages can help you create a high-converting landing page. So, let’s dive in and explore how you can leverage Leadpages to create a compelling landing page that drives conversions.

Advantages of Leadpages:

One of the main advantages of using Leadpages is the availability of countdown timers. These timers automatically start when a visitor lands on your page, creating a sense of urgency. Additionally, Leadpages allows you to redirect visitors to another page of your choice once the timer hits zero. This feature is particularly useful when you want your target audience to take immediate action, such as signing up for a webinar or taking advantage of a limited-time offer.

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How to create a Landing Page with Leadpages:

To create a landing page in Leadpages, follow these simple steps:

Login to your Leadpages account and click on the blue button labeled “Create New Leadpage” located at the top right-hand corner.
Landing page with LeadPages (1)

Three options will appear: “Generate Leads,” “Make Sales,” and others. Choose “Generate Leads.”
Landing page with LeadPages (2)

Next, select the option that best aligns with your opt-in incentive. For example, if you’re offering a free guide, click on “Free Guide.”
Landing page with LeadPages (3)

Choose a template from the available options that suits your needs and preferences.
Landing page with LeadPages (4)

Provide a relevant name for your landing page that reflects your opt-in incentive, and then click on “Continue.”
Landing page with LeadPages (5)

How to customize Your Landing Page:

Leadpages offers extensive customization options to ensure your landing page aligns with your brand and captures attention effectively. Here’s how you can customize your landing page:

Page Layout: Edit the page layout, add new sections, customize existing sections, delete or duplicate sections, and adjust visibility settings.
Landing page with LeadPages (6)

Widgets: Add various elements to your page, such as headlines, text, images, videos, buttons, forms, countdown timers, progress bars, and more. Simply drag and drop the desired widget onto your page.
Landing page with LeadPages (7)

Page Styles: Define the overall style of your page, including font styles, background, page width, favicon, and even apply custom CSS.
Landing page with LeadPages (8)

Page Tracking: Enhance your landing page’s visibility and performance by adding custom SEO settings, specifying how it appears when shared on social media, and integrating tracking codes like Google Analytics.
Landing page with LeadPages (9)

How to Integrate Leadpages with Email Marketing:

Once you’ve customized your landing page, it’s essential to integrate Leadpages with your email marketing software to capture leads effectively. Here’s how you can do it:

Edit the email form widget on your landing page by clicking on it and selecting “Edit.”

For example, please check the screenshot below.

Landing page with LeadPages (10)
If you click on this ‘get the guide’ button, and then on the link option, you’ll notice that it connects to a popup form. Go ahead and click on ‘edit’.

Customize the form by adding widgets of your choice, such as a progress bar.
Landing page with LeadPages (11)

To connect the email form to your email marketing provider, follow the steps provided on the left-hand side of the screen.
Landing page with LeadPages (12)

If you don’t have an email marketing provider yet, you can choose the lead notifications option, which sends you an email every time someone signs up.
Landing page with LeadPages (13)

To add a new integration, click on “Add an Integration,” select your email marketing platform, and choose the form that contains your opt-in incentive.

Define the information you want visitors to fill out, such as name and email. Customize the individual settings for each field.
Landing page with LeadPages (14)

After making the necessary edits, click on “Save & Close.”
Landing page with LeadPages (15)

And that’s it!

Now you know how to create a landing page with Leadpages.

Just remember to click on publish on the top, right-hand corner to make your page, or any future updates, active.
Landing page with LeadPages (16)

Thank you for reading, and I hope you found this post useful in learning how to create a landing page with Leadpages.


Wasim Sama is a passionate blogger and experienced web developer.

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